HomeJab Announces Strategic Partnership with EyeSpy360

HomeJab is proud to announce a partnership with the world’s leading 360 virtual tour platform, EyeSpy360.  All EyeSpy360 customers in the United States will now have access to HomeJab’s national team of professional real estate photographers serving all 50 states.

Together, the companies are offering exclusive packages for real estate agents that combine EyeSpy360’s  proprietary virtual tour software with HomeJab’s on demand media production service.  This means that any realtor working with EyeSpy360 can schedule a shoot with a professional photographer within a day.  Once the home is shot, the files are edited and delivered online within 24 hours making the HomeJab – EyeSpy360 partnership the fastest, most efficient virtual tour service available.

Standard Packages: Virtual Tours Produced with 360 Camera

DescriptionPriceOrder Form
30 Professional Photos Only $150 Buy Now
EyeSpy360 Tour* $189Buy Now
EyeSpy360 Tour* + Photos$249Buy Now
EyeSpy360 Tour* + Photos + Aerials$395Buy Now

Luxury Packages:  Virtual Tours Produced with Professional Digital SLR Camera in High-Dynamic-Range (HDR)

DescriptionPriceOrder Form
30 HDR Photos Only $225Buy Now
EyeSpy360 Luxury Tour* Only$289Buy Now
EyeSpy360 Luxury Tour* + HDR Photos$375Buy Now
EyeSpy360 Luxury Tour* + HDR Photos + Aerials$585Buy Now

*Prices shown include construction of 360 virtual tour, 3D Model, Floor Plan + Measurements, 12 months hosting and unlimited access to EyeSpy360’s award winning features.

What’s the difference?

Luxury photography uses advanced HDR (High Dynamic Range) techniques that produce the most true-to-life and vibrant colors possible.  During a luxury photo shoot, photographers take an over-exposed photo and an under-exposed photo (light and dark) along with a standard exposure.  These three photos are then merged together into one image that highlights the very best characteristics of each object in the room.  In other words, HDR photography is the most successful way for the camera to show what the human eye naturally sees.

Luxury HDR photos requires extra work in both capturing and editing, which results in higher pricing, but the results will speak for themselves.  For those who demand the very best, HDR photography is the only way to go.  For example, the following home was shot using standard single exposure photography and then redone using HomeJab’s luxury HDR photo package.  Click the photos to enlarge:

For more information on EyeSpy360, please visit https://www.eyespy360.com/

For questions about scheduling a shoot, please contact HomeJab’s support team.

HomeJabHomeJab Announces Strategic Partnership with EyeSpy360

HomeJab Launches Senior Living Real Estate Initiative

senior living

At HomeJab, we picture a future where real estate technology accommodates our elders. We are proud to announce a major initiative, with plans to increase immersive digital media like videos, HDR photography, aerials, and 3D virtual tours in senior living communities.

Other real estate executives we’ve spoken with agree that the digital development for senior living communities is lacking, compared with other markets. The lack of digital resources could be due to the assumption that some older audiences aren’t tech savvy, and don’t need advances in technology. But the data from a recent Pew Research Center analysis is clear: People 60 and older now spend more than half of their daily leisure time in front of screens on TVs, computers, tablets, and other electronic devices.

How HomeJab Will Support The Aging Population

In the United States, 10,000 people turn 65 daily, and the total population of older adults will “more than double over the next several decades,” according to a report published by AARP. There is a massive population of adults, who are living longer, and want to retain independence— especially when it comes to housing.

Tech designers have the shared responsibility of giving older people support for their independence, community integration, and overall well-being. However, tech markets are still behind in accommodating this population adequately. Here is how HomeJab will benefit the senior community at large:

  • Video Walkthroughs: HomeJab offers video walkthroughs that make it simple to explore individual units.
  • Aerial Tours: Drone technology allows us to provide a dynamic, birds-eye view of the neighborhoods surrounding senior living communities.
  • HDR (High Dynamic Range) Photography: HDR photography produces images that are similar to what the human eye sees. They can be used for senior community listings, making it easy to get a realistic first impression.
  • Virtual Reality: Virtual reality is useful for physically experiencing the space and feel of a potential new home. It can ease the burden of going on tours for older people, who may feel discouraged by the number of homes they may tour before making a decision.

This is just the beginning for our strategy to meet the needs of older adults in communities across the United States.

Presenting: HomeJab For Senior Living Communities

This goal for the new decade is simple: Provide digital resources for senior living communities, and meet the future housing needs of seniors. HomeJab will make it easier for older people to find accessible homes in one of our 113 markets in the United States, which all have significant populations of people 65 and older, and will continue to grow.

Take a look at some of the senior living communities we’ve already worked with in Indiana, Tennessee, Connecticut, and New York. We’re already taking the first steps towards creating a new reality for older populations who are seeking new homes. Choosing the right senior living community can be a difficult process for older people and their loved ones, but HomeJab is taking initiative to ease the burden on everyone involved.

HomeJabHomeJab Launches Senior Living Real Estate Initiative

HomeJab Prep List

tidy up

If you’re wondering how to prep the listing for your upcoming HomeJab appointment, then look no further. We have put together the ultimate guide on how to prepare the property for a photo shoot. We recommend going over this list with your seller. It’s recommended to be as prepared as possible to get the most out of your photoshoot. Please click the link found at the bottom of this guide if you’d like a printable checklist.

General Tips

  • Our photographers are instructed to not touch or move anything in your home. Please have everything placed properly beforehand. We recommend doing a walkthrough before the photographer arrives to be sure the home is exactly how it should be.
  • A home is best captured when empty. So, please do your best to keep all pets and/or guests out of the photographers way.
  • We do not photoshop items out of photos free of charge. If you would like an object not to be seen in the photos, then please do your best to remove it.

Exterior Tips

  • Remove all vehicles from driveway and from front of the home
  • Move garbage cans & recycling cans out of sight
  • Straighten deck and patio furniture
  • Clean pool and pool area
  • Remove shoes left outside near any doors
  • Remove old/unused flower pots
  • Remove any outdoor toys, garden tools, bikes, etc. If these items must remain outside, make sure they are in a neat order
  • Ensure the landscaping looks its best
  • Wrap up any outdoor hoses

Interior Tips

  • Declutter, declutter, declutter!
  • Remove piles of bills, newspapers, magazines, etc.
  • Ensure all light bulbs work and turn them on
  • Make all beds and put away clothing
  • Vacuum and clean all carpets
  • Remove all personal care items from sink, shower, bathtubs, and counters
  • Ensure all toilet lids are down, clean mirrors, and hang fresh towels
  • Hide pet beds, food and water bowls, litter boxes, and toys
  • Make sure kitchen sinks are empty and clean
  • Declutter kitchen counters, refrigerator door, etc
  • Remove personal photos if possible
  • Remove or empty trash cans in all rooms
  • Ensure all furniture is tidy and in order
  • Open all doors to each room
  • If possible, hide all electronic wires
If you would like to print this out as a checklist for you and the homeowner, please click here.
HomeJabHomeJab Prep List

Does your real estate photographer give you leads?

real estate photos

In today’s real estate market, top agents stand out by providing their clients with the very best in visual marketing including beautiful images, video, and aerials.  At HomeJab, our job is to make the process of producing this content as simple and easy as possible. This means providing our customers with on-demand 24/7 scheduling and a fast next day turn around.

But producing the visual assets is just the beginning.  So, how does HomeJab generate you free leads?

#1 Rank on Google

HomeJab has been shooting homes since 2013.  We’ve worked with 8,000+ agents, produced millions of photos and tens of thousands of real estate videos. In the last 5 years, we’ve shot more homes than just about any company on the planet.  And Google knows this.

Since HomeJab is a content creator and a host of original files, Google ranks us very high for the property pages we create for our customers. Just like YouTube videos rank #1 on Google, HomeJab is the same for real estate videos.  A high ranking generates a ton of free, organic traffic for our customers’ properties.

real estate photography

MLS Integration

We also want to make sure that the buyers watching HomeJab videos have access to the most updated price and property status.  This is why we integrate all of our property pages directly with MLS data. There is no need for the listing agent to edit their property on HomeJab.  As long as the right price is on the MLS, our videos will update accordingly.

By integrating our website with the MLS, we can also provide buyers access to all of the listings, not just the homes we photographed. These leads are funneled back to our customers, the listing agents that hire us for real estate photography.

HomeJab property page

Free Leads for Listing Agents

Unlike some of the other popular search portals out there, HomeJab has no ads and sends all leads directly to the listing agent for free.  There are no buyer agents advertising their services on HomeJab. We believe this makes for a cleaner, more hassle-free experience for buyers.  If they want more info on a property, buyers can simply contact the person who knows the most about it – the listing agent.

aerial real estate photo

We believe real estate is an industry ripe for disruption.  The websites that currently control a lot of the traffic have an old fashioned 1990s advertising model.  Buyer agents are allowed to advertise on listings that are not theirs and leads are distributed to numerous agents.  Corporate interests prevail while margins for local real estate agents get diminished.

Our vision for an ad-free search portal is close to coming to fruition.  We ask that you join our journey towards a new future of online real estate that empowers listing agents to sell homes more efficiently for less costs.  

Hire HomeJab as your real estate photographer to get enhanced visual assets and free leads!  Check out our packages. 

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HomeJabDoes your real estate photographer give you leads?

Decorate on the Cheap with a Partner

homeowners

Congratulations on turning two homes into one. When you move in with your significant other, it’s a big step and commitment. If you’ve just purchased, then it’s an enormous financial obligation as well. One of the most daunting aspects of merging homes is combining your separate set of ideas into a cohesive and enjoyable home. That, and not wasting your life savings in the process.

The First Step

Before you hit the paint store and scour for decor inspiration, the two of you should put your heads together and agree on both a budget and an overall design scheme. Sassy Townhouse Living blog recommends that your first goal should be to decide which of your separate belongings will soon come together. Once you have your key pieces in mind, you can get to work choosing new furniture and accents that unify your individual styles.

Organizing

Where to Shop

It’s easy to get carried away with ideas when looking through home magazines, but if you are on a budget it may be best to steer clear of the boutique bazaars. The big box stores have an advantage when it comes to buying power and often have additional deals. Bed, Bath & Beyond is one example of a store where you can find exceptional quality home goods for a price that won’t affect your retirement fund. A Bed, Bath & Beyond coupon code can help you take advantage of their rotating sales lineup, which changes from week to week and includes everything from coffee makers to bed linens. Not to mention, you know you have a stack of their coupons at home. Do they ever stop mailing these?

Bed, Bath & Beyond doesn’t sell much furniture, however, so you’ll have to look elsewhere for the big stuff. The Simple Dollar suggests IKEA, Target, and even Big Lots. Don’t count out yard sales and thrift stores either. Most communities have at least one secondhand store with low-priced merchandise. As an added benefit, buying used means it’s already assembled, which will save you and your partner the headache of translating an instruction manual.

Furniture Shopping

Do it Together

You may each have ideas on how you want your space to look. But, you have a long life ahead of you and this is a perfect exercise in cooperation, budgeting, and compromise. Decorating your home as a couple requires a lot of give and take. If you like light colors, and your partner prefers darker ones, you’ll have to strike a balance. Buying multi-purpose pieces, such as a reversible comforter or throw pillows with changeable covers, will help you each get what you want at least some of the time, and you won’t have the expenses of buying multiple items to change out from season to season.

When it comes time to add art to your interior, keep it simple. Stick with pictures of the two of you and of the things you’ve done together. A simple photo montage of your relationship, starting from your first date up until the day you purchased your home, is a cost-effective and sentimental way to outfit your new digs. For art that pulls double duty, grab a paintbrush and get creative together. Companies like Painting with a Twist offer opportunities for you to unleash your inner Picasso, enjoy a date tonight together, and bring home artwork you can be proud of. You only pay for the materials you use and you can usually bring along a few snacks and drinks to make the evening more enjoyable (and economical).

Painting

Combining households is a big deal. And it can also be a big expense. If your budget isn’t as impressive as your love, you’ll have to make do with what you can afford. Fortunately, keeping an eye out for second-hand deals and visiting stores such as IKEA and  Target make it possible and you won’t have to sacrifice style or selection. Good luck decorating! 

Natalie Jones, of Homeowner Bliss, and her husband had an incredibly overwhelming experience as first-time buyers, but the learning experience laid their foundation for helping others going through the process as well.
HomeJabDecorate on the Cheap with a Partner

Real Estate Photography Dallas: Showcase Your Dream Home

Real Estate Photography Dallas

Dallas is full of people looking to buy a home. Nearly half of all households in Dallas own their own homes. On top of that, population is increasing: “Texas welcomed 400,000 new people in 2016, the largest population increase in the country…about 60,000 people moved to North Texas between 2015 and 2016.” (Forbes). All of these prospective homeowners are looking for a dream home, and each person has a different idea about what that is. HomeJab has unique packages to suite any real estate photography shoot in Dallas and attract the right buyers.

Real Estate Photography, Dallas Neighborhoods

Dallas is full of great neighborhoods, including trendy areas like Bishop Arts District and the West 7th district in Fort Worth. Many home buyers consider the neighborhood to be just as important, if not more important, than the features of a home. Neighborhood footage can show popular downtown areas likes Fair Park, Katy Trail or Highland Park Village. It can also feature walking trails and lakes in rural areas.

For suburban properties, the best aspect could be nearby family friendly parks, as shown in the Neighborhood & Listing shoot below. Regardless of where your property is located in Dallas, you should feature its surroundings with HomeJab’s Neighborhood & Listing package.

178 Balfour Dr, Royse City, TX

Luxury Living in Downtown

Downtown Dallas has recently seen an increase in luxury apartments. Real estate photography for high-rise apartments requires the very best quality. High-end finishes, modern architecture and clear views of the city are what buyers are looking for in a luxury apartment. HDR Photos are the ideal way to showcase these features. HDR (High Dynamic Range) photography balances the light inside and out to create crisp, bright photos with true-to-life colors. This advanced technique is essential on any luxury listing.

Luxury Listings in Dallas

The Dallas/Fort Worth area is growing in population and most are looking to own their own home. Home buyers are looking for their dream home, which means your real estate photography should be the very best quality. Take advantage of HomeJab’s flat rate packages and unique products today and attract the right buyers to your next listing.

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HomeJabReal Estate Photography Dallas: Showcase Your Dream Home

10 Things Vacation Rental Hosts Need to Consider Before Shooting their Homes

Airbnb Photography

On any given night, two million guests are staying in other people’s homes around the world thanks to Airbnb. Vacation rental websites like Airbnb, are responsible for connecting guests looking for a place to stay with hosts that have homes for them to stay in. Currently on Airbnb, there are more than five million active listings globally – that’s more listings than the top five hotel chains combined have rooms!

With that being the case, competition can be savage. There is no shortage of options for guests looking for a place to stay. How then do vacation rental hosts rise above the sea of competition and differentiate their listing from the thousands of alternative options available to prospective guests?

Getting booked begins with having a great listing. Whilst there are literally hundreds of levers available to hosts for improving their booking rate; having an inviting, professional and informative listing is simply a non-negotiable. And the first thing a guest looks at when reviewing a listing is its photos.

Listings without professional and engaging photos simply won’t even make the shortlist of properties to be considered.

airbnb photography

Airbnb listings with professional photos tend to get booked 24% more often than listings without professional photos and earn 40% more than other listings in their area without professional photos.

Whether taking photos yourself or seeking the services of a professional photography service, there are key considerations to keep front of mind prior to taking any snaps of your place. Below we outline 10 things every vacation rental host needs to consider before shooting their homes.

1. Clean Your Home as if a Guest Were About to Arrive

You may think of your photoshoot as simply taking a few quick pics to be uploaded to your listing, but these photos represent how guests are going to be imagining your space. It’s a fair assumption that if your home were ever to look its best, now would be that time. Clean your home as if an excited guest with high expectations were about to arrive: Landscape your garden, remove dishes and cleaning products from the sink, wipe down counter-tops and table surfaces, ensure open closets are neat and tidy and make beds like they do in hotels. Don’t be left with regret upon receipt of your photos for not having done everything to show off your home in its best light.

2. De-Clutter Your Space

An offshoot (pardon the pun!) of preparing a clean and tidy home for your photoshoot is to de-clutter the space. Your photos need to illuminate your property’s personality and remain authentic to its true character. At the same time, your guests are unlikely to have an interest in that stack of magazines that have accumulated over the last few years. Make sure to de-clutter your space, remove unnecessary items from tables and countertops, and conceal any exposed electrical cabling.

3. Put Your Best Foot Forward

One of the six review criteria that a host is rated on at the conclusion of their stay is accuracy. Naturally, guests expect the place they book to look like the home they walk into shortly thereafter. This expectation should not hinder hosts from putting their best foot forward. Use little staging tricks like purchasing decorative pillows, adding beautiful flowers or displaying a bowl of fresh fruit to help prospective guests envisage a life they could otherwise be living themselves.

Interior Design

4. Highlight Unique Features

Many guests choose to book through sites like Airbnb because they are not looking for cookie-cutter accommodation options. These guests frequently seek something unique, special or memorable in a way that hotels (even a nice one!) simply are not. Make sure that your home’s personality jumps off your listing and captivates the attention of prospective guests. The easiest way of doing this will be in your photos.

5. Brighten up the Inside

Maximize the amount of natural light by shooting in the day and opening all blinds and curtains. Turn on all lights, including surface lights (like those on your stove). Make sure to replace any light globes that may have burnt out and ensure flashes do not show up as reflections on surfaces when taking any photos.

6. Capture the Outside too

Letting prospective guests know about your amazing location or the local area can be just as important as getting them excited about the stay in your actual home. Include photos of your local neighborhood and any key attractions or places of interest close by to you too. The best time to take photos outdoors will be the first and last hour of the day’s sunlight.

neighborhood photos

7. Take Photos in Landscape Orientation

Whenever possible, take photos in landscape (instead of portrait) orientation. Pictures should ideally be composed for their intended display medium, and landscape-oriented photos simply display better on Airbnb.

8. Upload One Picture Per Room

As a rule of thumb, only upload one picture per room. Unless additional photos capture additional features that should be brought to the attention of a guest, a smaller number of high-quality photos will focus prospective guests on the key visuals that support booking your place. Depending on the size of your home, 15-25 photos is considered a good number to include for your listing.

9. Use Photo Captions Effectively

Whilst a picture may tell a thousand words, your photos’ captions help to fill in the blanks. Good photo captions complement good visuals and reinforce all the great things guests can already see with their own two eyes. Use photo captions as an opportunity to explicitly communicate key selling points that may not be obvious from the pictures alone, or to paint a picture of the phenomenal experience guests are likely to have.

10. Sequence can be as Important as the Photos Themselves

As strangers who are yet to see your home, prospective guests need as much hand-holding as possible in helping them understand your space. Use your photos to create the closest thing possible to a guided tour of your home. This can be achieved by sequencing your photos in an order that makes its way logically through your home. Hosts typically start with the most captivating photo, which is commonly the lounge room or master bedroom. The first photo is also frequently the ‘showcase photo that gets featured in the booking site’s search results, so make sure it’s a winner!

airbnb photography

Previously, listings with good photos stood in contrast to listings with bad photos. The growth and professionalization of vacation rental booking sites like Airbnb have stepped-up the game and elevated the benchmark for what guests have come to expect. Great is the new good, which mean that good photos no longer even cut it. Ensure that obtaining great photos becomes a critical ingredient in your recipe for getting found more often, winning more bookings and making more money on vacation rental sites like Airbnb.

Written by: Evian Gutman

Evian is the Founder & CEO of Padlifter – the one-stop-shop for getting found more often, winning more bookings and making more money on Airbnb. He is the author of the best-selling book ‘The Definitive Step-by-Step Guide to Making Money on Airbnb’ and is an Airbnb Superhost that has hosted over 500 guests.

HomeJab10 Things Vacation Rental Hosts Need to Consider Before Shooting their Homes

Funny Videos Made for Real Estate Agents

In our third installment of Funny Real Estate Videos, we are featuring videos that real estate agents may find particularly relatable. Real Estate can be a stressful industry. It’s good to stop once in awhile and have a good laugh. These videos feature all of the frustrations and annoyances that come with being a realtor. Here are our top picks for funny videos made for and by realtors!

And the Oscar Goes to….

Leonardo DiCaprio memes capture every emotion with utter perfection. If you’re in real estate, this video of memes will give you all the feels.

Get Excited for your Open House!

This video was sent in to us by Forbes Property Group! If you have ever had to hold an open house, we think you may be able to relate.

Speaking of Open houses…

Setting up an open house is stressful. How do you host the potential buyers that attend? This video perfectly captures all of the struggles and frustrations that agents go through when guiding buyers through the process.

How To Attend an Open House

Come see me this Sunday–1723 Calvert Farms, Greenwood. Here's how.

Posted by Terry Waggoner on Thursday, May 19, 2016

Shake it off!

It’s not always relaxation and free time in the life of a realtor. Most days will push you to your limits. Instead of having a meltdown, this realtor decided to shake off her troubles with an impromptu karaoke.

~ One Day Off ~ the uncut live version featuring the talented Andrea Madison Romero!

Posted by Serena Pell on Tuesday, June 9, 2015

 

If you’re looking for more laughs, check out the original Funny Real Estate Videos post.

Do you have any funny real estate photos or videos? Comment below if you find a funny real estate ad, video, meme, or prank and you may end up on the next list!

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HomeJabFunny Videos Made for Real Estate Agents

Real Estate Photography Tampa: Innovative Products

Real Estate Photography Tampa

Tampa real estate has recently gone through a makeover. From building projects that bring the focus to Tampa’s beautiful waterfront landscape to making downtown smarter and greener, Tampa has come into its own since 2015. This effort has been rewarded in a population growth that is increasing by 50,000 people per year (Urban Land). It is currently the 3rd biggest city in Florida, with the highest average earnings growth in the state (Forbes). This emerging Florida city provides a great opportunity to real estate agents. Everyone should be taking advantage of real estate photography in Tampa. HomeJab provides traditional photography services in Tampa, along with modern products that will make a your listing stand out.

Capture Tampa in its Best Light

There is nothing more beautiful than a photo of a sunset by the bay. On HomeJab’s Instagram account, our sunset photos are some our most popular posts and generate a higher average of likes and engagement from followers. If you don’t have the time or budget to schedule a twilight shoot, HomeJab has a high-tech solution: virtual dusk. A virtual dusk image is a daytime photo edited to look as if it was taken at twilight or dusk. This product comes free with any luxury package or can be added to any package for only $40 per photo.

Tampa Real Estate Photography on the Waterfront

Tampa is surrounded by a beautiful landscape of beaches, harbors, and lakes. Though, not every property is lucky enough to be right on the water, but it is easy to capture those gorgeous water views with drone photography. Take a look at the following listings in the Tampa area that took advantage of HomeJab’s drone photography.

436 3rd Ave N, Tierra Verde

10039 62nd Ave, St. Petersburg

994 Osprey Ct, Palm Harbor

Florida’s population is rising, and it isn’t just retirees heading south for the winter. Students, professionals, and more are coming from all over and Tampa is a big part of that growth. There is so much potential for marketing your listings in the Tampa area and using the best services and products available will set you apart from the crowd.

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HomeJabReal Estate Photography Tampa: Innovative Products

How to Boost Your Real Estate Marketing

real estate marketing

As a realtor, your marketing can make or break your entire business. We have gathered some of the best tips for real estate marketing to transform your business. Check them out!

Hire a Professional Photographer

Today, it is extremely hard to grab, and keep, people’s attention. If you are not already using professional photography, then this change needs to be made. It’s close to impossible to compete in a visual market with less than perfect photos. With websites like Bad MLS Photos, don’t let your listing become the butt of a joke. You need to make a good impression to be noticed and to ensure you brand yourself properly. Besides attracting possible homebuyers, potential sellers will see your past listings. Potential sellers want someone who will hire a professional to make their home look the best it can. Selling a home can be an emotional process already, so putting their home in a bad light can cause a negative reaction from your seller. People react more to visuals than words. Using sexy and flashy wording to describe your listing is not as effective as showing it off. If you are not currently using professional photography, you are missing out on an enormous advantage.

real estate photography

Unique Real Estate Videos

As a realtor, you want to stand out rather than blend in. Video is becoming a more popular necessity to have of all your listings. How can you make your video different from the rest? Our list of the best videos of 2017 show some of the most creative examples we’ve seen out there. It is definitely great to stay on top of creative video ideas, but it is just as important to stay on top of emerging technology. The latest technology available has allowed HomeJab to create 360 interactive videos. These videos are a more affordable, but an extremely impressive way to view a property. Currently, 360 interactive video is the newest technology available and should highly be considered to impress your clients and attract potential homebuyers. Additionally, it helps those who cannot attend your open house. You are bringing the open house to them.

Market to Millennials

According to a NAR survey, millennials were the largest group of homebuyers for the fourth consecutive year. If you aren’t already searching for ways to attract millennial buyers, then it is best to start immediately. Doing so can increase your business drastically. Check out our list of suggested ways to target your marketing to millennial homebuyers and sellers. Millennials are making a huge impact in real estate and statistics like this are what should be prompting you to change your standard marketing.

real estate photography

Use Property Pages

With every package purchased, HomeJab also provides a free property page. These are very valuable to use. You can edit all of the listing information, add your contact information and picture, and track analytics. This means, you can track visitors, how long they stay on your page, where they are looking from and more. An updated property page can be used to post on all your social media platforms. It will appear as a user friendly link with previews to your photos. The property page can help you look more professional and invested in your listings. This is something that comes free with any HomeJab package, why not use it to your advantage?

realtor property page

Post on Social Media

We live in an age where social media has taken over. Keeping up with social media helps your branding and exposure. Who wants to hire someone who seems out of touch with current trends and isn’t advertising on the right platforms? Additionally, how are you going to get your listing in front of potential homebuyers? A great idea for social media is a teaser video. This is when you have a quick, less than 1 minute, video highlighting the best features of the home. It leaves the viewer wanting to see more and with a feeling of excitement. Additionally, all of HomeJab’s photos can be easily uploaded to all social media platforms. Ensure you are flooding your pages with your newest listing. You want to keep your listing on their mind and in front of their face.

real estate marketing

Neighborhood Tours

When you show off the neighborhood this helps you in multiple different ways. First, the neighborhood being showed off with the listing makes the home even more desirable and can stir excitement in a potential buyer. Second, this can help your personal branding. Using the local, friendly, neighborhood realtor is something people search for. A referral is still one of the biggest ways to gain leads. If the whole neighborhood knows you as the best, then your name will be recommended a countless amount of times. Third, if your listing is in a desirable neighborhood, then you are not fully listing the home without it. Take advantage of all major features of the home. Check out our neighborhood packages to help boost your listings.

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HomeJabHow to Boost Your Real Estate Marketing